Graphic communication, exterior and interior design with prototype generation for Sole Trader
Design and roll-out contract for this leading shoe fashion brand – Long established now as the high street retailer providing the best variety of up to the minute and most desirable shoe brands in one place it started life as a shop for men and boys only in decidedly secondary sites, known then as the only place to buy the tallest Doc Martens boots. Just as Dr Marten has moved on from black boots, Sole Trader has evolved into a stylish fashion leader by consistently employing Strategic Retail Design to re-invent it’s high street presence as the market demands.